// case study — title #1
Freetalk: a video platform that pays its creators.
Short-form video and live streaming with a creator economy built in — coins, gifts and payouts that settle in real money rather than points. Designed, engineered, moderated and operated by this studio, in production today.
- short-form video
- live streaming
- creator economy
- payments
- moderation
- web · android · ios
// the brief
Build a TikTok-class product as an independent studio: an upload-to-playback video pipeline, live streaming, a virtual-coin economy where gifts convert to real creator payouts, and the safety tooling to run all of it responsibly — across web, Android and iOS, with a team small enough to fit around one table.
// what was built
Resumable uploads into Cloudflare Stream, automatic transcode to adaptive HLS, thumbnails and preview stills — a phone-shot clip is watchable worldwide in moments.
Coins bought on web and in the app stores, gifts sent in-stream, and creator payouts that settle in real money. Every amount is an integer cent — no floating-point money, ever.
Uploads stay hidden until a scan clears them; if the scan cannot run, the content stays hidden. Reports, takedowns and appeals are handled in-house with purpose-built moderation tooling.
Store listings, release trains, support and uptime — operated by the people who wrote the code. The inbox and the moderation queue are part of the product, not an afterthought.
// the stack
| Apps | Web at freetalk.social · Android (Google Play, live) · iOS in preparation |
|---|---|
| API & web | Cloudflare Workers at the edge |
| Mobile | React Native / Expo — one team, shared logic |
| Data | Neon PostgreSQL · Upstash Redis |
| Media | Cloudflare Stream (transcode, HLS) · R2 object storage |
| Operations | Admin dashboard, moderation queue, payout tooling |
// why it matters to your project
Freetalk is the studio's standing proof: video infrastructure, realtime features, payments that survive contact with real money, and the unglamorous operational half that most builds ignore. If your product needs any of those, they are not research projects here — they are things we already run in production.